Born with flat hair
I grew up with flat hair.
At school, that mattered more than it should have.
The search
School is tough at the best of times.
My hair became one of the few things I felt I could control.
Looking back, it was never really about hair.
It was about confidence.
I tried everything that promised it.
Gels. Waxes. Clays.
Nothing lasted. Nothing felt made for me.
Moving on
As I left school and began pursuing my passion for science, I stumbled across social media.
Through video, I found a way to say the things I’d never quite been able to put into words.
Without really realising it, I started working on a solution to a problem I’d been battling with every day.
Flat hair.
The spark
In a small log cabin in Scotland, my best friend and I finally sat down and shaped what would become the beginnings of Monte.
Like all good ideas, it didn’t arrive fully formed.
It took hours of conversation, frustration, and belief.
Years of testing and setbacks
What followed was a long road of trial and error.
Different manufacturers. Endless refinement.
A refusal to settle for "good enough".
Until we finally crafted something we truly believe in.
Monte
Monte means mountain in Italian, and to summit in French.
That philosophy underpins everything we do.
Because every day, we face something to climb.
Now one of the fastest-growing hair brands in the UK and across Europe, we’re just getting started.
We’re building more than a product.
We’re building a community of like-minded men.
Chasing the best version of themselves.
Every damn day.
Monte Club Annual Membership
Monte Club Annual Membership
Become part of our community and join Monte Club today. Perks include pre-launch access to drops, exclusive, invite-only events, and news that stays inside the circle. A great opportunity to broaden your horizons and meet like-minded people.
Club Perks
From pre-launch access to invite-only events, Monte Club is here to deliver insane value.
Drops
Pre-launch access to drops.
Events
Exclusive, invite-only events.
News
News that stays inside the circle.
Our Last Event
In our last event, Monte Club members joined us for an exclusive shoot at a countryside manor house. A glimpse into what The Monte Club is all about; we're only just getting started.
#MONTEMEN
@joshuacoppen
@thomas.meacock
@dirkthecrook
@olivermuhl
@beauhayton
@cormacft
@shane_dk
@narinemikey
CLUB QUESTIONS
Some common questions we get about Monte Club. If your question’s not here, please get in touch via our Contact page.
How do I join Monte Club?
How do I join Monte Club?
You can join Monte Club by purchasing a subscription to the Monte Hair Texturising Tool.
If you'd like to become a member without getting the Texturising Tool, you can purchase an annual membership towards the top of this page.
How do I find out about upcoming events?
How do I find out about upcoming events?
All event invitations are shared exclusively with Monte Club members.
Details are sent directly to members’ email inboxes, meaning members are always the first — and only — to receive invitations.
Can I join Monte Club without buying the product?
Can I join Monte Club without buying the product?
Yes. The yearly membership option allows access to the club even if the product isn’t right for your hair type.
What’s the capacity for events?
What’s the capacity for events?
In future, we’d love to meet everyone in person. For now, as we can’t quite take over a whole festival, invites are limited and run on a lottery system.
Currently, events are held in the UK. They’re 18+ at the moment — we’re working on opening things up.